The Statistics Behind Staging

Faster Sales 

According to the National Association of Realtors (NAR), staged homes sell 73% faster than their non-staged counterparts. This is likely because buyers can more easily envision themselves living in a home that is well-organized, clean, and aesthetically pleasing. A staged home highlights the property’s best features, minimizing distractions that might otherwise deter buyers.

Average Days on Market (DOM)

A study by The Real Estate Staging Association found that staged homes spent an average of 23 days on the market, compared to 184 days for unstaged homes.

Higher Sale Price

Staging doesn’t just speed up the selling process—it also impacts the final sale price. The same NAR report indicated that staged homes can sell for 5-10% more than homes that are not staged.

ROI of Staging

On average, sellers receive a return on investment (ROI) of 8-10 times the cost of staging. For example, if a seller spends $2,000 on staging, they might see a $16,000 to $20,000 increase in the final sale price.

Buyer Impressions

One of the most critical elements in selling a home is how buyers connect emotionally with the space. According to a survey by the International Association of Home Staging Professionals, 83% of buyers’ agents said that staging a home made it easier for buyers to visualize the property as their future home

Online Appeal

In today’s market, 95% of buyers start their home search online, where images are critical. Homes that are professionally staged and photographed stand out in listings, attracting more clicks and viewings. Homes with strong online appeal are more likely to get scheduled showings and competitive offers.